From Seed to Cup
FROM SEED TO CUP
A coffee bean is actually a seed, the pit inside of the coffee fruit. When dried, roasted and ground, it’s used to brew coffee. Unprocessed seeds can be planted and grow into a coffee tree.
Coffee trees take approximately 3-4 years to bear fruit. The fruit, called coffee cherries turn a deep vibrant and bright red when rip this is the ideal time to pick your harvest.
The beans are then processed by either The Wet Method which is when the pulp is removed and the bean is dried with only the parchment skin left or The Dry Method which is a process used in many countries where water resources are limited.
Next is grading and sorting where beans are checked for discoloration and imperfections.
To get those aromatic brown beans the green coffee is roasted. After roasting the coffee is grounded to get the most flavor. How coarse or fine the coffee is ground depends on the brewing method.
This is what happens when your morning ritual becomes someone else’s breakthrough.
This is More than coffee
Every Bag Sends a Child to School.
It started on the side of a mountain.
A Colombian coffee farmer told me he couldn’t afford dinner. That moment shattered me. I’d just left the military, lost my purpose, and was looking for something to believe in. I didn’t find coffee. I found people.
I was a rescuer. Then I became a builder.
I served in the U.S. Coast Guard for five years. When I was medically retired, I felt like I’d lost my identity. My father told me: “You can change more lives through business than you ever could in the military.” He was right.
Coffee should do more than wake you up.
We believe in education, equity, and impact. We believe the people who grow your coffee deserve to see their kids thrive. We believe that your purchase can be powerful. Every bag we sell funds a full day of education for a child in a coffee-growing region. No gimmicks. No fluff. Just good coffee doing great things.
Global Roots
And we’re just getting started. Every bag of RTC Coffee keeps this number growing.
Meet Arya — Our First Sponsored Student
Arya lives in Cambodia. Her father, John, drives daily to give her
a future he never had. She was the first student funded by RTC Coffee.
Arya now teaches her brother what she learns — and thanks to your purchases, he's in school too. Real stories. Real impact.
“Love the flavor, the mission, and knowing I’m helping growers.”
Jennifer L.
“Real coffee that actually tastes like coffee. So rich and smooth.”
Charles W.
“This isn’t just another brand. It’s a movement I’m proud to be part of.”
Justin K.
Our Values
Great Coffee. Greater Impact.
Your daily habit just became your greatest contribution.
Subheading
We're Not just roasters. we're bridge builders.
RTC Coffee began after a life-changing moment on a Colombian mountain,
when a farmer shared he couldn't afford dinner — even after selling his coffee.
That spark lit the fire for everything we do now.
Founded by a Coast Guard veteran, we exist to create real, measurable change
in the lives of farmers and children in coffee-growing communities.
For every bag sold, we fund a day of education.
Because good coffee should do good, too.